Better visibility. Smarter decisions.
Member Lens
Understand how members use your space — and identify upsell opportunities with confidence.
Visibility into real member behaviour
Every member uses your workspace differently. Some book daily, others occasionally. Some rely on specific spaces or services, while others explore new options over time.
Member Lens gives operators a clear view of usage patterns and behaviour, helping teams understand how members interact with spaces, products, and services — across locations.
Member Lens tools give you insight into:
Usage patterns — how often members book, what they use, and when
Behavioural segments — group members based on activity and engagement
Product interaction — see which services drive the most value
Trends over time — track changes in behaviour as needs evolve
Turn insight into opportunity
Understanding behaviour makes it easier to act with purpose.
Operators can identify members who are ready for upgrades, additional services, or new plans — without relying on guesswork. This supports more relevant conversations and better-timed offers.
Use Member Lens to:
Spot upsell potential based on actual usage
Identify underused plans or services
Support retention with relevant offers
Align sales and operations around real data
Whether you’re reviewing individual accounts or analysing trends across your community, insights stay clear and actionable.
Connected to bookings, members, and revenue
Member Lens is fully integrated with bookings, member management, and billing data.
With full integration, you can:
Link behaviour to bookings and products
Combine usage data with revenue insights
Segment members automatically
Support data-driven decisions across teams
Insight that supports growth
Clear behavioural insight helps operators make smarter decisions about products, pricing, and engagement.
When you understand how members actually use your space, growth becomes more intentional.